This year we wrapped up a three-year video project with The Colorado Health Foundation, and we've been reflecting on the experiences we had in different communities.
We were tasked with capturing a three-year grant process in three different communities - Westwood, Lamar and Arvada - getting to know each one and watching them grow into more abundant, stronger, physically active and healthy neighborhoods. We captured the growth in each place from the very first meeting to the last, following the key community leaders as they gathered around their neighbors and made decisions about what would make their community healthier, including implementing new parks, sidewalks, bike trails, neighborhood gatherings and youth sports programs.
The result was one video per community per year highlighting the different themes of the year and stories of communities leaders who had grown throughout the process. We are so lucky to have been the chosen video producers for the project, and we grew with each community along the way, as we were in active conversations with each place and captured their greatest milestones in a long, rewarding process.
It takes a different approach to work on such a fluid video project, over a long period of time. It took a lot of relationship maintenance, changes of plans, reassessment of communications goals, and creativity in translating what had happened in each community over the three years. We enjoy having a window into the intense work and dedication of grassroots activism and the strength communities have when they learn to work together. We were continuously inspired as we developed new and interesting ways to capture their progress, and we built relationships with people that we enjoyed getting the chance to interview over the years.
These are the kinds of projects we like to go after - ones where we can dive deeply into a community project or process with people that are doing very important work on the ground. If we can develop beautiful videos around such movements and distribute them widely, we believe we can expand people's overall circle of concern and encourage people to act in their own lives, while also creating empathy and understand for those communities and folks they may not interact with every day.
Check out the videos for each community below!